About Us

News/Press Releases/Media

For media inquiries and public relations, please call us at (559) 981-5500 and ask to speak with Layla Forstedt, CEO.

Here are our most recent news and press releases:

CVB Insights: An Introduction to our Organization (487 KB)
The travel and tourism industry in Fresno County positively impacts the local and regional economy.  Travel spending is on the rise and visitor volume continues to increase every year.  It directly supports improvement of services and infrastructure (police, fire, restaurants, sports & convention venues, festivals) that cater to both visitors and residents. Travel and tourism is one of the world’s largest exports and largest employers.

CVB Insights: Competing For A Larger Share of California Visitor Spending (213 KB)
California has the second-largest state tourism promotion budget in the U.S., a figure much more in line with its stature as the top travel destination in the country. Generating $95.1 billion in tax revenues, California’s tourism economy is nearly one and one-half times that of Florida, nearly twice as large as New York and Texas, and more than six times larger than the Hawaiian tourism economy.

CVB Insights: Tourism: The Leading Services Export In The United States (314 KB)
Like domestic travel, international travel and tourism encompasses all travel - business, leisure, educational, medical, sports and visiting friends and family. Many do not understand international travel as an export industry, because no product leaves the United States.

Travel Writer FAM Invite (189 KB)
Come visit the Tower District bustling with an exciting “hipster vibe”, vintage shops, beatnik clubs and the beautifully restored Art Deco Tower Theatre. Get that true California feeling at Fig Garden Village as you sample locally produced olive oil, take a wine-tasting class or relax on the patio at one of the neighborhoods upscale farm to fork eateries or take a trip back in time as you walk the cobbled streets of Old Town Clovis shopping for antiques.

Fresno/Clovis Convention & Visitors Bureau: “THIS IS WHAT WE DO” (40 KB)
Fresno and Clovis featured in major publication: California 2011 Official State Visitor’s Guide and Travel Planner features the region as a “Central Valley surprise”. The FCCVB hosted a familiarization tour for travel writers in spring 2010. The tour was to promote our destination which led to a three page article in the California 2011 Official State Visitor’s Guide. This article which touts “... check out 17 reasons to pull over in Fresno and stay awhile” will reach State, Domestic and

A New CEO, A New Name, A New Address (46 KB)
Layla Forstedt a 30 year veteran Hospitality Professional and Destination Marketing Executive has been named CEO of the FCCVB. The FCCVB Board of Directors voted unanimously in favor of Forstedt on January 26, 2011.

California Travel & Tourism Commission and Sunset Magazine (41 KB)
The Fresno Convention & Visitors Bureau welcomes representatives from the California Travel & Tourism Commission and Sunset Magazine on a two day tour of Fresno, California’s year-round playground.

U.S. Airways Magazine Will Feature Fresno and the Central Valley (41 KB)
US Airways Magazine has chosen Fresno and the Central Valley area as the May 2010 Destination Feature, a 16+ page editorial feature which combines traditional travel related information with a comprehensive look at the economic drivers and industry sectors that shape the business landscapes and lifestyles within Fresno and the surrounding area.

WACVB Best Idea Program - Fresno Wins (28 KB)
Four convention and visitors bureaus received achievement awards in a recent competition with their colleagues throughout the western United States and western Canada. Sponsored by the Western Association of Convention and Visitors Bureaus (WACVB), the annual Best Idea Program showcases innovative projects and creative marketing strategies as submitted by WACVB members.